I used to think that wanting your customers to love you was an unrealistic goal. But I was proved wrong last week. On Instagram, Nadia Lim, one of the founders of My Food Bag posted a love letter she had received from one of her customers (who was aircrew on a flight she wasContinue reading “Customer Love Letters”
Tag Archives: recognition
Show me you know me
The simple act of recognition can be a powerful loyalty driver. Using your customer’s name, remembering what they bought last time, enquiring about their last purchase. These are all things that make a customer feel like you know them. And in this “always on” world we live in today, successful brands will be the onesContinue reading “Show me you know me”